MINI is built on Big Love. A spirit of community that’s captured hearts and imaginations for over 60 years. And now, more than ever, it’s what drives us forward. 

It is our inspiration to do better. To use our position to help build a brighter future for each other, and our planet. 

Recently, MINI has been forming partnerships with organisations like Dogs Trust, Joe Wicks and parkrun to help uplift the nation with Big Love.

But Big Love starts at home, too. And it’s open to everyone here at Williams Rochdale – no driving licence required. From making small changes in our Centre to making bigger changes in our local community, together, we aim to make a real difference.

OUR BIG LOVE PLEDGE.

We pledge to support Maggie’s, everyone’s home of cancer care. This will help raise funds for their information and advice work and the upkeep of their buildings and gardens.

OUR PARTNERSHIP WITH WILLIAMS.

Raising money for Maggie’s is a great way for Williams to celebrate the MINI Big Love project to create happiness from this great iconic brand. Maggie's is our nominated charity, and we love to come up with fun and engaging ideas to help raise funds for them. We are spreading Big Love across the North West, delivering on our pledge to support this community-based charity.

Thanks for joining us on our Big Love journey. Feel free to share any ideas on what we could be doing to spread the positive spirit at Williams Rochdale. Plus, keep updated with our social media for exciting things happening in your local area soon. #MINIBigLove